Creating Passionate Users: Is Twitter TOO good?

Ironically, services like Twitter are simultaneously leaving some people with a feeling of not being connected, by feeding the fear of not being in the loop. By elevating the importance of being “constantly updated,” it amplifies the feeling of missing something if you’re not checking Twitter (or Twittering) with enough frequency.

Twittercurve

Creating Passionate Users: Is Twitter TOO good?


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